Zhaneta Trajkoska, Macedonia, studied Journalism at the University of St. Cyril and Methodius in Skopje before completing her Master Degree in Communication and Management for Cultural Policies‚ at LUMSA, Rome, Italy. She holds PhD in political science from the University of St. Cyril and Methodius, Faculty of Law‚ Justinian Prima‚ Skopje, Macedonia. She is the Director of the School of Journalism and Public Relations and Senior Lecturer since 2008. She is also a Scientific Associate at the Institute of Communication Studies. Before establishment of the School, she was Managing Director of the Macedonian Institute for Media for seven years. Between 1993 and 2001 she was working as a journalist in different media outlets in Macedonia.